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Rethinking Effectiveness: Moving Beyond ROI
Efficiency versus effectiveness: Why marketers need to move beyond ROI
Redefining ROI (Return on Influence) & Expanding Influencer Value Across the Customer Journey
Re:think 2013 - Single Source Moves Beyond CPG: A New Nielsen & CBS Collaboration
Chapter 4 - Going Beyond ROI to Data-Driven Decision Making - AP with Jim Nail, Forrester
Redefining Sales with Rohan Persaud: How to generate an ROI from your data
Rethinking Fundraising Principles: Success Will Be Driven By What We Elicit Not How We Solicit
Adweek Webinar "ReTHINK TV: Balance Brand and Performance to Maximize ROI"
Redefining Research ROI
EP1 - Deep diving into Marketing Effectiveness in 2024 & beyond
The Director of the Institute for Advanced Studies on Moving Beyond Materialism
Beyond the Boardroom: Jerry Colonna's Quest for True Leadership and Belonging
